Skip to content
SameHook

B2B · Meta DTC ads

Same hook.New creative.

Turn a winning ad into an editable structure card — hook, beats, and CTA — then remake the offer, the person, and the product. Learn the hook. Leave the original frames behind.

No ROAS promises. Source picture, audio, likeness, and trademarks stay out of the cut.

Structure card

Hook
Stop scrolling — your serum is pilling for this reason.
Beats
  1. 1Open on texture, under a second
  2. 2Name the problem in one line
  3. 3Show the swipe, then the result
CTA
Build the routine

Readable structure. Not a frame-by-frame copy.

First categories we learn hooks for

  • Beauty
  • Supplements
  • Home
  • Apparel

The friction

Buyers can find winning ads. They cannot safely reuse them.

The job is not another spy library. It is a path from a reference to a structure you can change.

Found, but not broken down

Ad Library and spy tools show what is still running. They do not hand you a brief a buyer or editor can edit.

One-click clones are a black box

The reference picture, pace, face, and logo fall into the render together. You cannot swap the offer, the person, or the product.

A new skin is still one ad

Buyers already say it: same hook, different overlay. Meta still reads it as one creative. You need a new angle, format, or persona.

There is no public ROAS board

No free global leaderboard of real video-ad ROAS exists. Paid spy tools disagree on definitions. We will not invent that ranking.

Workflow

Reference, structure, edit, variants.

Bring a reference, edit the structure, and preview-render at least three variants you can download.

  1. 1

    Reference

    Upload, link, or a curated feed

    Start from a file, a page link, or a structure we wrote for practice. The feed is not an ad library.

  2. 2

    Structure card

    Hook, beats, CTA

    A readable middle layer. The hook skeleton stays. The original frames do not.

  3. 3

    Edit

    Offer, person, product

    Change what should be yours. Keep the opening that earned the stop.

  4. 4

    Variants

    Three or more, as a preview

    A run downloads storyboards, scripts, and placeholder frames. It is not a finished cut, and it does not reuse the reference picture.

The middle layer

A structure card is the product.

SameHook parses a reference into fields a human can read and rewrite. The brand is the hook layer media buyers already name.

  1. 01Hook

    The first one to three seconds. The line or visual action that stops the scroll.

  2. 02Beats

    Rhythm and the intent of each turn. Not a shot list of the original frames.

  3. 03CTA

    The ask, and where it should land. Shop, quiz, or a routine — written in your words.

  4. 04Voiceover

    A script skeleton and the order of the offer. Spoken lines, not a cloned voice.

  5. 05Aspect and length

    The ratio and the duration you intend to test. 9:16, 1:1, 4:5, or 16:9.

First scene

Meta buyers for DTC and independent stores.

TikTok Shop is a later scene. We are not opening with a clone war against short-video lookalike tools.

Role
DTC media buyers, growth leads, and creatives inside small agencies.
Channel
Meta first — Facebook and Instagram — where new test creatives are a weekly habit.
Behavior
They already watch Ad Library, say “same hook,” and need more than one new variant a week.
Not first
Pure TikTok Shop sellers, and agencies that want a full spy empire, wait.

Pricing hypothesis

Ranges to test. Not a live price list.

Placeholder bands for the MVP scaffold: Free, Creator around $19, Pro around $49. Not a launched price and not a measured ARPU.

Free

A buyer trying the loop

$0

  • 5 preview renders in this browser
  • Watermark on placeholder frames

Creator

Solo buyer or a small team

$19 / mo

  • 40 preview renders
  • No watermark on the placeholder frames

Pro

Studio or small agency

$49 / mo

  • 150 preview renders
  • Same preview path, higher local allowance

The session page runs demo billing for these bands. Mock checkout updates the allowance in this browser and does not charge a card. These are still hypotheses, not a launched price list.

Open the session

FAQ

Straight answers.

What is SameHook?

A B2B studio for remaking viral ad creatives. It keeps the hook and replaces everything that should not be copied. It is separate from any consumer TikTok or X lookalike product.

Will the output look like the reference video?

No. The point of the structure card is to keep the hook skeleton and drop the source picture, music, likeness, and trademarks.

Do you guarantee performance?

No. There is no claim of real ROAS, and there is no global daily ROAS leaderboard behind this product.

What works in this version?

A bilingual studio: curated structures, upload, or a link; an editable structure card; and a preview render of at least three variants you can download. The session page can mock-upgrade a plan. That demo does not charge a card. It is not a spy tool, and it does not promise a finished video unless a generative provider is configured.

Is this for TikTok Shop?

Not first. The opening scene is Meta ads for DTC and independent stores. TikTok Shop is a later stage.

Who is building it?

IdeaForce. SameHook is the ad-creative line for Meta DTC. This version preview-renders structure. A model can draft the lines when an AI Gateway key is set. The reference picture still stays out.

Run the loop before you call it a cut.

Open the studio, start from a curated structure or your own reference, edit the card, and download three preview variants.

Open the studio